Fighting Index Decay

Pages fall out of the index, here’s how to push back

Written By David

Last updated 8 days ago

Indexing isn’t permanent. Google is getting stricter about what stays indexed, based on content quality, technical health, and site signals. “Index decay” is when pages quietly drop out over time.

Why it happens

As Google raises its bar, pages that are thin, slow, or rarely updated can lose their place. And it’s not just traditional SEO at stake, AI Overviews and AI search also rely on your pages being indexed.

What to do

Use Cromojo to spot pages that have slipped, monitor their health, and re-submit them for indexing. Keep your best pages fresh and well-linked.

Related articles